Works — Brand Story
Salt & Signal.
- Client
- Salt & Signal Radio
- Delivered
- May 12, 2025
- Scope
- Direction, aerial, edit
A station that sounds like the sea, filmed like it too.
Salt & Signal broadcasts from a converted lifeboat station — so their brand film had to smell of salt. We mixed cliff-top aerials, dawn fishing runs and late-night studio sessions into one flowing portrait.
The film now opens every sponsor deck they send, and their listenership along the coast has never been higher.
- 5
- Coast locations
- 64%
- Audience growth
- 8
- Sponsor wins